As part of its newly launched “Fun to Drive” campaign, Chery Auto Philippines now gives another bonus experience to customers interested to take a Tiggo for a spin.
The latest test drive “Book, Ride, and Win” promo event for Chery Tiggo’s line of crossovers offers a brand-new iPhone, Samsung Galaxy Tablets, Huawei watches and so many other exciting prizes.
“With the comfort and convenience features of a Chery, owning a Tiggo promises to be a fun experience, which is why we encourage our prospective buyers to test drive one. We believe that test-driving is very crucial before any vehicle purchase—the way you feel when you first settle into the driver’s seat, step on the pedal, use the comfort features available inside—all these, help you decide if this particular CheryTiggo is your perfect match. This promo only sweetens the deal,” said Chery Auto PH president Rommel Sytin.
Sytin informed that the Book, Ride, and Win promo, which runs from June 25 to Aug. 31, is set to give away a total of 300 premium items. All Chery dealerships will be participating.
Chery Auto Philippines also made sure that joining is easy: the customer only needs to schedule a test-drive at any preferred Chery dealership via https://cheryauto.ph/test-drive/ or Chery Auto PH mobile app that is downloadable on App Store for Apple, Google Play for Android, and App Gallery for Huawei users. The completion of registration and approved schedule will be confirmed by Chery Auto Philippines via e-mail.
Once confirmed, the customer must be present on the scheduled time, date, and Chery dealership to validate the test-drive activity. During the test-drive, the customer must also take a photo/video that should be posted on his or her social media account.
Upon confirmation of the post, as monitored by a Chery sales executive in-charge, the customer will be given scratch-it coupons. All customers are entitled to one coupon if they test drive a Tiggo 2, Tiggo 5x, or a Tiggo 8 while two coupons will be given to those who will schedule a test drive for the Tiggo 7 PRO.
“We are very excited for our customers, and we’re rolling this out because with CHERY’s Book, Ride, and Win promo, you don’t just get gadgets and gift cards—you also earn an experience, which you can share with your family and friends,” Sytin added.
More dealerships coming
Meanwhile, taking the lead to accelerate the country’s automotive industry growth, Chery Auto Philippines, under the distributorship of United Asia Automotive Group Inc. (UAAGI), announced its aggressive dealership expansion. Starting strong with 15 dealerships just two months after launching the brand in November 2019, Chery Auto PH announced that it now has 19 operational dealerships with nine more opening before the year ends.
The brand’s full complement of 28 dealerships, far exceeding its original goal of 22 new dealerships by year-end—while achieving that feat six months earlier than expected.
“A strong and accessible dealer network has been one of the brand’s top priorities from the start. We have excellent products and the fastest way to get them to market and into people’s awareness is by bringing the product to them, wherever they are,” said Sytin.
Chery Auto PH is set to open dealerships in Fairview, Quezon City; Commonwealth, Quezon City; Pasay City; Bacolor, Pampanga; Subic, Zambales; Calasiao, Pangasinan; Lipa, Batangas; Gorordo, Cebu; and Kauswagan, Cagayan De Oro.
Each CHERY dealership is fully equipped to amplify the aftersales offerings, including parts, service, customer relations, and financing programs to ensure easier and more budget-friendly access to Chery’s stylish and value-packed crossovers.
For more info about Chery’s latest events and promos, follow Chery Auto Philippines’ official social media pages @cheryautophilippines or visit www.cheryauto.ph. You may also call the 24/7 Chery Auto Philippines hotline at (0917) 552 4379 for more details.
Charles E. Buban is an old timer in the Philippine automotive journalism scene. He first started covering the automotive beat in 2003, writing news and reviews of new models and car tech, among other car-related stuff. When not writing about cars, he could often be seen riding his mountain bike or doing long walks in the hope of catching a couple of legendary Pokemons.