Creative Sparx, Inc., the country’s exclusive distributor of the X-1R brand of performance fuel additive and lubricant products, is again the Asia-Pacific region’s Distributor of the Year awardee.
The award was announced last April 19 by no less than X-1R Global CEO Nigel McKenzie when he arrived in the country to personally grace the company’s first quarterly draw of its X-1R Win a Car Promo and to officially launch X-1R’s newest products, the X-1R Petrol Decarboniser and X-1R Diesel Decarboniser.
“The award gives a truckload of motivational adrenaline to the X-1R Philippines team as being the best in the Asia-Pacific region once more—a recognition of our team’s untiring efforts, unstoppable drive and incomparable intensity to push X-1R despite the restrictions brought about by the COVID-19 pandemic,” said Harold Ledda, GM of X-1R Global Ltd. Philippine, Middle East and African Operations.
Creative Sparx, Inc./X-1R Philippines held this prestigious title for seven years—from 2014 to 2019. It only lost to X-1R Vietnam in 2020 due to the tougher restrictions imposed in the Philippines with regard to doing sales and marketing activities. “But we’re back and excited to continue our winning ways,” said Ledda.
The X-1R products are proven and tested to be effective in improving engine performance, saving fuel, reducing pollution, and extending the life of the engine and its parts. No wonder, Creative Sparx, Inc./X-1R Philippines is the country’s leading automotive value-added product supplier, catering to over 200 very satisfied car dealerships/clients nationwide serving almost all automotive brands. Their products are also present in several partner retail stores.
“My deepest gratitude to all the X-1R customers and partner-dealers for their continuous support. I have high hopes that 2022 will become a year of even greater success,” said CSI president Brixton Aw, who accepted the award from McKenzie together with his management team at the company’s Pasig headquarters.
For updates on X-1R and Creative Sparx, Inc., check out their activities on their Facebook page at www.facebook. com/x1rphilippines and official instagram account @x1r_ph.
IN MAIN PHOTO: X-1R Global CEO Nigel McKenzie presents to Brixton Aw, Harold Ledda and CSI team the Distributor of the Year award
