By Kenneth M. del Rosario
MG Greenhills joins MG Philippine’s nationwide dealership network with a strategic location along EDSA in Metro Manila that is in close proximity to main business districts in San Juan, Pasig, Mandaluyong, and Makati. MG Greenhills makes it easy for clients in and around these urbanized areas to visit and learn more about MG Philippines’ latest products and promos, and avail of signature MG aftersales services.
The 1,890-sqm dealership located at 500 EDSA Greenhills is a “perfect place for car buyers to start their new car journey,” says Rex Impuesto, general sales manager of MG Greenhills.
“MG Greenhills is one of the largest dealership locations in the area,” says Impuesto. “Our showroom is situated at the center of Metro Manila and sits right in front of the city’s busiest thoroughfare. Our prime location along EDSA allows us to showcase the wide range of available MG cars and gives our clients easy access to MG aftersales services.”
MG Greenhills is part of MG Philippines’ 41-strong nationwide dealership network and is operated by Philadelphia Business Initiatives Incorporated, which officially opened the dealership’s doors on December 17, 2021.
“The foundation of a great company culture is built around employees, so we do our best to hire the right people; capable, highly skilled professionals who demonstrate an extraordinary work ethic, and who put great effort in taking care of the brand,” says Impuesto, who has been in the automotive industry for 13 years.
MG Greenhills features a 7-car showroom, a comfortable customer lounge, and an array of MG test drive units. The aftersales team is composed of highly trained and experienced professionals, in a service garage that houses 12 work bays with six lifters—one of which is a scissor-type lift that is used for MG Greenhills’ 45-minute express PMS (Periodic Maintenance Service).
On display at MG Greenhills is the full stable of locally available MG cars and SUVs, including the popular MG ZS Crossover SUV and its turbo-charged sibling, the ZST; the well-equipped and premium MG HS SUV; the MG 5 Sedan, which is highly regarded in the local subcompact sedan category for its best-in-class features; the spacious and versatile RX5 SUV; and the sporty MG 6 Fastback Sedan.
MG Greenhills takes pride in its service capabilities, using modern machines for wheel alignment, tire changing, and wheel balancing. MG Greenhills also has a test lane (where they can check the condition of the suspension and brakes), a/c recovery system, and even a refacing machine for your MG’s brakes. Before any MG leaves the dealership, each unit makes a stop at the well-lit Quality Bay area, where trained eyes conduct a quality inspection to make sure everything is in check.
As to how the COVID-19 pandemic has changed the way they do business, Impuesto says that a significant number of sales prospects nowadays come from their online efforts, making sure they are active on different social channels.
“We use social media platforms such as Facebook, Instagram, and TikTok to invite potential car buyers to visit our dealership. Being active on these platforms helps us connect and stay engaged with our market.”
Aside from MG Greenhills’ low-down promos, the dealership is currently offering a free premium Medklinn air purifier for every purchase of an MG car, exclusive for clients with 20% down payment in-house financing-approved loans.
Impuesto ends: “MG is a British heritage brand that’s been around since 1924, making it a true icon the automobile industry. We’re excited to be bringing these modern, stylish, global MG car models closer to Filipino motorists; we know these cars can be their reliable partner and a constant for creating happy and unforgettable memories on the road.”