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Mazda PH shows human-centered design at 8th PIMS

Mazda PH shows human-centered design at 8th PIMS

Mazda brings its latest product offerings at the 8th Philippine International Motor Show (PIMS), highlighting the brand’s Human Centric approach to design and engineering.

“In line with this year’s theme, we want to show Mazda’s Human-Centered Design to the public. With this unique way of thinking, we do not offer technology simply for the sake of it, but it must offer a tangible benefit to the driver. This is, ultimately, our brand essence,” says Mr. Steven Tan, President of Mazda Philippines.

At PIMS, showgoers will be captivated by Mazda’s three-layer pavilion. The minimalist design of warm, nature-inspired elements such as wood is juxtaposed with the technical sophistication of steel and glass. Together with the use of warm lighting elements, it is meant to convey beauty through the interplay of light and shadow—a defining trademark of the KODO design language.

The waterfall-inspired design features Mazda’s latest premium models: the Mazda3 M Hybrid, CX-30 M Hybrid, CX-5 AWD Turbo, and CX-9 AWD Turbo Exclusive. Making their debut at PIMS are an accessorized version of the BT-50 4×4, the new CX-8 AWD Exclusive, and to commemorate the 25th anniversary of the Miata Club of the Philippines (MCP), the MX-5 MCP 25th Anniversary Edition. A first-generation MX-5 “NA” owned by the founding president of the MCP, Eddie Salonga, is also on display.

Further highlighting their attention to design detail, Mazda collaborated with fashion designer Andrea Tetangco to create one-of-a-kind couture for the promotional models. Known for her minimalist design that empowers women, Tetangco is also focused on crafting pieces with sustainability and innovation in mind.

Mazda MX-5 MCP 25th Anniversary Edition

Celebrating Mazda’s special relationship with the Miata Club of the Philippines, the oldest single-make car club in the Philippines, a limited run MX-5, exclusive to the Philippine market, is shown to the public for the first time.

“As the only car manufacturer to officially recognize a car club, the MX-5 MCP 25th Anniversary Edition is the culmination of our unique relationship. It is an example of how we want to build, Kizuna—a lasting, almost inseparable bond an owner has with his car,” adds Tan.

The MX-5 MCP 25th Anniversary Edition is exclusively in Platinum Quartz Metallic with a Navy Blue soft top. Navy Blue accents are also found on the side mirrors and roll hoops. Satin Silver 17-inch alloy wheels complete the exterior transformation.

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Inside, the MX-5 MCP 25th Anniversary Edition has a special Mazda Connect Commander knob finished in Sterling Silver. It also comes with a Serial Number Plate also finished in Sterling Silver. Additional features such as black leather seats, an auto-dimming rear view mirror, and a 9-speaker Bose sound system are installed. Each unit will also include a commemorative car cover and the MCP 25th Anniversary Photobook.

The MX-5 MCP 25th Anniversary Edition are available in both manual and automatic variants with a special price of P 2,250,000 and P 2,300,000 respectively, for reservations made during the week of PIMS. This special price is applicable in all Mazda dealerships nationwide.

Further ensuring its collectability, it will only be produced for a limited time with deliveries starting on September 15, 2022 and final deliveries slated for September 15, 2023.