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Ford Philippines grows by 42 % in nine months

Ford Philippines grows by 42 % in nine months


Ford Philippines sustained its strong retail performance for the first nine months of the year, with the Next-Generation Ford Ranger, Territory and Everest driving overall sales.

Retail sales rose 42 percent from a year ago to 23,091 vehicles sold. September also saw Ford Philippines record its highest monthly retail performance since May 2020 with 3,391 vehicles sold.

The Ford Ranger remained Ford’s top-selling vehicle in the country, with sales growing by 22 percent from a year ago to 9,113 vehicles sold. The Ranger also re-claimed its leadership in the 4×4 pick-up segment with 4,396 units sold over the last nine months of the year, cornering a 38-percent market share.

Also, the Ford Territory maintained its leadership in the small SUV segment with a market share of 46 percent, continuing to thrive in one of the industry’s most competitive vehicle segments. Sales grew by 8 percent to 6,955 units sold on the back of the growing demand for Ford’s popular 5-seater SUV which achieved its 5,000th sales milestone for the Next-Generation model that launched in April this year.

Next-gen Ford Territory keeps its market leadership

The Ford Everest likewise made its mark in the midsize SUV segment as it became the second best-selling model in the segment with 6,693 vehicles sold, a staggering 255-percent increase from the previous year. In September, the Everest sold 1,254 units, emerging as the top-selling midsize SUV in the country during the month.

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“These milestones are a testament to our commitment to continue bringing our segment-leading vehicles and after-sales offerings to our customers,” says Mike Breen, managing director, Ford Philippines.

“We thank our growing community of customers, enthusiasts and fans for their support to the Ford brand and our dealers for their solid partnership to improve the Ford ownership experience. We are excited to cap another successful year and make our customers say YES to new adventures and experiences with a brand-new Ford,” he added.